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A Little About Me!

Hi, I'm glad you're here!

I’m a marketing and communications professional with a passion for blending creativity and strategy to build strong, purposeful brands.

 

My work is centered around design, storytelling, and brand development, which are built upon thoughtful research and a deep understanding of audience needs.

What sets my approach apart is the ability to combine insight-driven research with intentional design to deliver clear, results-focused solutions. I’m known for my attention to detail, high standards, and proactive mindset, always aiming to turn challenges into opportunities for success.

 

During my time in college, I’ve partnered with local businesses to refresh brand identities and develop impactful marketing strategies. I’ve also contributed to national campaigns for brands like Tide and led integrated marketing efforts across both print and digital platforms, including managing social media and overseeing design for more than 30 newspaper publications.

 

At the heart of it all, my work is rooted in a desire to glorify the Lord by using the gifts He’s given me to serve others with excellence, integrity, and purpose.

Proficient Skills

Illustrator, InDesign, Photoshop, Premiere Pro, Audition, Word, PowerPoint, Canva, Figma, CenarioVR, Camtasia, Articulate360.

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Job Experience

2023 - Present

Lead Designer and Social Media Manager
Liberty Champion Student Newspaper // Lynchburg, VA

Aug. 2024 - Dec. 2024

Designer
Open Quote Creative // Lynchburg, VA

I design layouts, graphics, and illustrations for multiple newspaper sections, ensuring on-time publication and strong visual quality. I've contributed to 33 issues and collaborate with editors and photographers to create engaging, theme-aligned designs.

Worked with a team of six designers to create visual identities and branded materials for Randolph Memorial Baptist Church and The Arc of Central Virginia. Designed logos, print collateral, and social media assets, and illustrated key elements for both projects. Also created team intro graphics for Open Quote Creative Agency’s social media.

June 2024 - Sept. 2024

Instructional/ Graphic Designer
Hologic Inc. // Marlborough, MA

Developed a proof-of-concept e-learning experience using CenarioVR, including storyboarding and software evaluation. Recommended discontinuing its future use to leadership based on findings. Updated the Global Services Learning and Development logo and produced three instructional videos using Camtasia and Articulate360.

Aug. 2023 - May 2024

Jr. Account Planner/ Layout Designer

AAF (NSAC LU Chapter) // Lynchburg, VA

Developed an integrated marketing campaign and creative vision for Tide, conducting extensive market research and audience segmentation. Collaborated with a research team to gather over 11,000 data points, helped design campaign and tactic books, and contributed to winning 2nd place at the district competition.

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